Design. Branding. Marketing. Communications. Whatever you want to call it, it all boils down to one simple thought: how do we connect with people? In a world where we’re subjected to thousands of brands shouting at us everyday, we believe that trying to shout louder is pointless. In fact, at Lemon Yellow we believe in doing the exact opposite. We believe that if brands are to prosper they need to stop behaving so much like brands and behave more like people: intelligent, thoughtful and, most importantly, respectful.